Coverage dated October 22, 2026 to October 24, 2026

What makes a corporate gift actually good? For 94% of employees, it’s one that feels personal

Headline from ABC 17 Mid-Missouri

When the holiday season arrives, corporate gifting can oftentimes feel impersonal: a basic water bottle with the company logo splashed on it or the twisty pen that sometimes works. What many folks in HR don’t know is that intentional gifting is the most overlooked retention tool in businesses.

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  1. ABC 17 Mid-Missouri

    What makes a corporate gift actually good? For 94% of employees, it’s one that feels personal (opens ABC 17 Mid-Missouri)

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    ABC 17 Mid-Missouri's feed description

    When the holiday season arrives, corporate gifting can oftentimes feel impersonal: a basic water bottle with the company logo splashed on it or the twisty pen that sometimes works. What many folks in HR don’t know is that intentional gifting is the most overlooked retention tool in businesses.

Identical headlines usually mean shared wire copy. They are counted as separate articles but are not independent confirmation.

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