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Coverage dated July 3, 2023 to July 5, 2023

The Zuckerberg-Musk rivalry continues with the launch of Meta's 'Twitter killer' app

Headline from Delaware Public Media, on the newest of 2 developments

Meta CEO Mark Zuckerberg and Twitter owner Elon Musk have long had a rivalry. That's now been put on vivid display with Zuckerberg taking aim at Twitter by launching the new social media app Threads.

Delaware Public Media's own description from its feed. We collect headlines and these descriptions, not full articles; read the original reporting below.

Earlier updates in this story

Developments in this update

2 dated developments, oldest first, newest marked. Each is named by one outlet's own headline; open its reports to see every outlet that covered it.

  1. Meta takes aim at Twitter with new Threads app

    Headline from KVIA El Paso ·

  2. Newest

    The Zuckerberg-Musk rivalry continues with the launch of Meta's 'Twitter killer' app

    Headline from Delaware Public Media ·

Read the reports

Reports & sources

20 articles, oldest first.

  1. The Guardian

    Threads v Twitter – is this the main bout between Musk and Zuckerberg? (opens The Guardian)

    Published

    The Guardian's feed description

    Tesla tycoon challenged Meta boss to a cage fight but the launch of Twitter’s rival this week may provide the real action

  2. Insider

    Zuck aims a killer blow at Musk outside the cage with Meta's new Threads Twitter clone (opens Insider)

    Published

    Insider's feed description

    The Meta chief has timed the launch of Threads just as Elon Musk's Twitter descends into further chaos by limiting the number of tweets users see.

  3. The Economist

    Elon Musk and Mark Zuckerberg’s social-media smackdown (opens The Economist)

    Published

    The Economist's feed description

    With Threads, a copycat app, Meta hopes to capitalise on Twitter’s travails

  4. KTVZ Bend

    Meta takes aim at Twitter with new Threads app (opens KTVZ Bend)

    Published

    KTVZ Bend's feed description

    By Hanna Ziady, CNN London (CNN) — The rivalry between Mark Zuckerberg and Elon Musk has just kicked up a notch. Zuckerberg’s Meta, which owns Facebook and Instagram, has teased a new app that is set to take on Twitter by offering a rival space for real-time conversations online.

  5. The Economist

    The Musk-Zuckerberg social-media smackdown (opens The Economist)

    Published

    The Economist's feed description

    With Threads, a copycat app, Meta hopes to capitalise on Twitter’s travails

  6. Fortune

    Mark Zuckerberg is trying to disrupt Elon Musk, but maybe he can't—A new paper on the social media space breaks down 5 key challenges (opens Fortune)

    Published

    Fortune's feed description

    Meta is launching its Twitter clone, Threads, but social media faces an uncertain future.

  7. CNN

    Analysis: With Twitter in chaos, Mark Zuckerberg looks to pounce (opens CNN)

    Published

    CNN's feed description

    Mark Zuckerberg has tried for years to take on Twitter. Now he may finally have his best chance to deliver a knockout blow to the social network at a turbulent moment.

  8. Insider

    Mark Zuckerberg is sassing Elon Musk non-stop on Meta's Threads, throwing out punch after punch about Twitter's fails (opens Insider)

    Published

    Insider's feed description

    "We're only in the opening moments of the first round here," Mark Zuckerberg told a Threads user who was forecasting Twitter's imminent demise.

  9. Washington Times

    Zuckerberg’s Twitter rival enlists millions, challenges Musk’s grip on microblogging media (opens Washington Times)

    Published

    Washington Times's feed description

    Meta CEO Mark Zuckerberg is picking a fight with Elon Musk, unveiling a Big Tech alternative to Twitter called Threads that relies upon Instagram’s infrastructure.

  10. Al Jazeera

    Facebook’s Meta launches ‘Twitter killer’ social network Threads (opens Al Jazeera)

    Published

    Al Jazeera's feed description

    Mark Zuckerberg launches Twitter rival in bid to capitalise on turmoil at Twitter under Elon Musk.

  11. Delaware Public Media

    The Zuckerberg-Musk rivalry continues with the launch of Meta's 'Twitter killer' app (opens Delaware Public Media)

    Published

    Delaware Public Media's feed description

    Meta CEO Mark Zuckerberg and Twitter owner Elon Musk have long had a rivalry. That's now been put on vivid display with Zuckerberg taking aim at Twitter by launching the new social media app Threads.

  12. CBS News

    Mark Zuckerberg's first tweet in over a decade is playful jab at Elon Musk's Twitter (opens CBS News)

    Published

    CBS News's feed description

    The Meta CEO tweeted at Musk as he says more than 10 million people signed up for his Twitter-rival app Threads within hours of its launch.

  13. Insider

    'Goodbye Twitter': Users say they're ditching the app for Mark Zuckerberg's Threads (opens Insider)

    Published

    Insider's feed description

    On Elon Musk's platform, "Threads," "Meta," and "Goodbye Twitter" were all trending the morning after Mark Zuckerberg launched Threads.

  14. Insider

    Twitter CEO throws shade at Mark Zuckerberg's Threads: 'We're often imitated – but the Twitter community can never be duplicated' (opens Insider)

    Published

    Insider's feed description

    Mark Zuckerberg's new text-based social media app, Threads, was released on Wednesday – millions of users flocked to the new platform.

  15. Breitbart News

    Mark Zuckerberg Launches Twitter Clone 'Threads' with a Jab at Elon on Musk's Own Platform (opens Breitbart News)

    Published

    Breitbart News's feed description

    In a significant move in the social media landscape, Mark Zuckerberg has unveiled "Threads," his Twitter clone. Taking a jab at competitor Elon Musk, Zuck celebrated the launch of his newest platform by posting his first tweet in more than a decade.

  16. Bloomberg

    Zuckerberg’s First Tweet in 11 Years Is Playful Jibe at Musk (opens Bloomberg)

    Published

    Bloomberg's feed description

    Mark Zuckerberg posted his first tweet in more than a decade, a playful jab at Elon Musk on the day the Meta Platforms Inc. founder rolled out a much-anticipated Twitter substitute.

Identical headlines usually mean shared wire copy. They are counted as separate articles but are not independent confirmation.

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