Coverage dated November 18, 2025

TikTok to give users power to reduce amount of AI content on their feeds

Headline from The Guardian

Platform reveals it hosts more than 1bn AI videos as it starts testing over next few weeks before global rollout

The Guardian's own description from its feed. We collect headlines and these descriptions, not full articles; read the original reporting below.

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Reports & sources

5 articles, oldest first.

The Guardian
TikTok to give users power to reduce amount of AI content on their feeds (opens The Guardian)
Published Nov 18, 2025
The Guardian's feed description
Platform reveals it hosts more than 1bn AI videos as it starts testing over next few weeks before global rollout
Digital Trends
TikTok will finally let you control the AI slop invading your feed (opens Digital Trends)
Published Nov 18, 2025
Digital Trends's feed description
TikTok is rolling out new controls that let you decide how much AI-generated content appears in your feed. The update adds clearer labels, stronger detection and invisible watermarks, giving users more transparency and control as AI slop floods social platforms.
Engadget
TikTok will let users tone down the amount of AI content in their feed (opens Engadget)
Published Nov 18, 2025
Engadget's feed description
TikTok is the latest social platform to hand users more control over the amount of AI-generated content they see.
Insider
TikTok is rolling out a new tool that lets you cut down the amount of AI slop in your feed (opens Insider)
Published Nov 18, 2025
Insider's feed description
TikTok is improving its AI detection and releasing a new tool that lets users choose how often they see AI-generated videos.
The Daily Dot
TikTok adds new filters to limit AI content: "Borderline unusable due to AI slop" (opens The Daily Dot)
Published Nov 18, 2025
The Daily Dot's feed description
TikToker users who are tired of guessing whether the content on their For You Page is real or AI-generated can now filter out the latter.