Coverage dated May 13, 2025
Warner Bros. Discovery’s streaming service Max becomes HBO Max — again
Headline from The Columbian
NEW YORK — It’s not Max, it’s HBO Max.
The Columbian's own description from its feed. We collect headlines and these descriptions, not full articles; read the original reporting below.
Reports & sources
5 articles, oldest first.
The Columbian
Warner Bros. Discovery’s streaming service Max becomes HBO Max — again ↗ (opens The Columbian)Published
The Columbian's feed description
NEW YORK — It’s not Max, it’s HBO Max.
The Hollywood Reporter
Returning the HBO to Max Is Latest Sign of Potential Warner Bros. Discovery Split ↗ (opens The Hollywood Reporter)Published
The Hollywood Reporter's feed description
HBO Max is back! HBO chief Casey Bloys announced on Wednesday that the HBO branding is returning to the Max streaming service.
New York Post
Warner Bros. Discovery revives HBO Max branding in bid for more subscribers ↗ (opens New York Post)Published
New York Post's feed description
Warner Bros Discovery is hitting rewind on Max's branding, bringing back the HBO name it dropped from the streaming service two years ago.
Digital Trends
HBO, Max, or HBO Max? Warner Bros. Discovery finally chooses a name that makes sense ↗ (opens Digital Trends)Published
Digital Trends's feed description
During Wednesday's upfront presentation, Warner Bros. Discovery announced Max will be rebranded as HBO Max starting this summer.
Identical headlines usually mean shared wire copy. They are counted as separate articles but are not independent confirmation.