Not a trick or treat: Halloween costs rise to $13.5 billion
The National Retail Federation (NRF) expects Halloween spending to reach $13.5 billion in 2026, up from $13.1 billion last year. That’s roughly $115.14 spent on Halloween costs per person in 2026, which is just a touch higher than the $114.45 spent in 2025.
Reports & sources
WWLP Springfield
Halloween spending set to top $13 billion this year (opens WWLP Springfield)WWLP Springfield's feed description
KVIA El Paso
Not a trick or treat: Halloween costs rise to $13.5 billion (opens KVIA El Paso)KVIA El Paso's feed description
Fortune