Coverage dated September 26, 2023 to September 27, 2023

Apple leverages idea of switching to Bing to pry more money out of Google, Microsoft exec says

Headline from The Columbian

WASHINGTON (AP) — Apple was never serious about replacing Google with Microsoft’s Bing as the default search engine in Macs and iPhones, but kept the possibility open as a "bargaining chip'&

The Columbian's own description from its feed. We collect headlines and these descriptions, not full articles; read the original reporting below.

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Reports & sources

8 articles, oldest first.

  1. New York Post

    Microsoft exec says Apple used Bing as ‘bargaining chip’ to get more money from Google (opens New York Post)

    Published

    New York Post's feed description

    “It is no secret that Apple is making more money on Bing existing than Bing does,’’ Mikhail Parakhin, Microsoft’s chief of advertising and web services, said during testimony in the landmark antitr…

  2. The Columbian

    Apple leverages idea of switching to Bing to pry more money out of Google, Microsoft exec says (opens The Columbian)

    Published

    The Columbian's feed description

    WASHINGTON (AP) — Apple was never serious about replacing Google with Microsoft’s Bing as the default search engine in Macs and iPhones, but kept the possibility open as a "bargaining chip'&

  3. New York Post

    Microsoft weighed taking massive loss on Apple deal to compete with Google search, exec says (opens New York Post)

    Published

    New York Post's feed description

    DOJ lawyers say Google relies on default search engine deals to build an illegal monopoly.

  4. Fortune

    Apple used Microsoft as a 'bargaining chip' to make Google pony up billions for the search bar, exec testifies (opens Fortune)

    Published

    Fortune's feed description

    “It is no secret that Apple is making more money on Bing existing than Bing does,’’ Microsoft's ad chief Mikhail Parakhin testified, drawing a laugh.

  5. Bloomberg

    Microsoft Discussed Selling Bing to Apple as Google Replacement (opens Bloomberg)

    Published

    Bloomberg's feed description

    Microsoft Corp. discussed selling its Bing search engine to Apple Inc. around 2020, a deal that would have replaced Google as the default option on the iPhone maker’s devices, according to people with knowledge of the matter.

  6. Geek Wire

    Report: Microsoft considered selling Bing to Apple to replace Google as default search engine (opens Geek Wire)

    Published

    Geek Wire's feed description

    Microsoft considered selling its Bing search engine to Apple in a deal that would have replaced Google as the default search offering on Apple's devices,

Identical headlines usually mean shared wire copy. They are counted as separate articles but are not independent confirmation.