Coverage dated April 21, 2023 to April 23, 2023

Bud Light executives put on leave after Dylan Mulvaney uproar, report says

Headline from CBS News, on the newest of 2 developments

Two execs are on leave after a collaboration with transgender TikToker ignited boycott calls, the Wall Street Journal reported.

CBS News's own description from its feed. We collect headlines and these descriptions, not full articles; read the original reporting below.

Developments in this update

2 dated developments, oldest first, newest marked. Each is named by one outlet's own headline; open its reports to see every outlet that covered it.

Apr 22, 2023
Bud Light exec takes leave after boycott calls, reports say
Headline from KTVB Boise ·
Apr 24, 2023Newest
Bud Light executives put on leave after Dylan Mulvaney uproar, report says
Headline from CBS News ·

Read the reports

Reports & sources

34 articles, oldest first.

FOX Business
Bud Light marketing VP takes leave of absence in wake of Dylan Mulvaney backlash: report (opens FOX Business)
Published Apr 21, 2023
FOX Business's feed description
Beverage conglomerate Anheuser-Busch has rearranged the management of its Bud Light brand following a widespread conservative boycott of the beer.
Washington Times
Bud Light executive takes leave of absence after Dylan Mulvaney uproar: reports (opens Washington Times)
Published Apr 21, 2023
Washington Times's feed description
The Bud Light marketing executive who sought to update the beer’s “fratty” image has reportedly taken a leave of absence following boycotts and outrage over the brand’s partnership with a transgender influencer.
Washington Examiner
Bud Light's marketing vice president takes a leave of absence following Dylan Mulvaney controversy (opens Washington Examiner)
Published Apr 21, 2023
Washington Examiner's feed description
Weeks after boycotts of Bud Light, its parent company Anheuser-Busch InBev has reportedly decided to have marketing vice president Alissa Heinerscheid take a leave of absence following backlash of the brand partnering with transgender influencer Dylan Mulvaney to promote the beer. She will be…
WFMZ Allentown
Bud Light exec takes leave after boycott calls, reports say (opens WFMZ Allentown)
Published Apr 21, 2023
WFMZ Allentown's feed description
Reports say a Bud Light marketing executive is taking a leave of absence after overseeing a partnership between the company and a transgender influencer, drawing cries for boycotts. Beer Business
BizPac Review
Bud Light confirms ‘leave of absence’ for marketing VP behind Dylan Mulvaney controversy (opens BizPac Review)
Published Apr 21, 2023
BizPac Review's feed description
Anheuser-Busch, the parent company of Bud Light, has switched up Bud Light's marketing team in the wake of the Dylan Mulvaney controversy.
New York Post
Bud Light marketing exec behind Dylan Mulvaney partnership takes leave of absence: report (opens New York Post)
Published Apr 21, 2023
New York Post's feed description
Alissa Heinerscheid, vice president of marketing for the popular beer, is being replaced by Budweiser global marketing VP Todd Allen, AdAge reported on Friday.
New York Post
Second Bud Light marketing exec placed on leave after backlash (opens New York Post)
Published Apr 23, 2023
New York Post's feed description
A second Bud Light senior marketing executive has been placed on leave following backlash and calls for a boycott over their recent partnership with popular transgender influencer Dylan Mulvaney, a…
CBS News
Bud Light executives put on leave after Dylan Mulvaney uproar, report says (opens CBS News)
Published Apr 23, 2023
CBS News's feed description
Two execs are on leave after a collaboration with transgender TikToker ignited boycott calls, the Wall Street Journal reported.
Townhall
Marketing Exec Isn't the Only One Now on Leave at Bud Light (opens Townhall)
Published Apr 23, 2023
BizPac Review
Second Bud Light exec takes leave; consultants with knowledge of DC ‘conservative circles’ hired (opens BizPac Review)
Published Apr 23, 2023
BizPac Review's feed description
A second Bud Light executive has taken a leave of absence following a boycott because the company hooked up with transgender Dylan Mulvaney.
Breitbart News
Bud Light Marketing Exec Daniel Blake 'On Leave' After Mulvaney Ad Campaign (opens Breitbart News)
Published Apr 23, 2023
Breitbart News's feed description
Daniel Blake, who oversees marketing for Anheuser-Busch’s mainstream brands, has taken a leave of absence after the Mulvaney ad.
Washington Examiner
Second Bud Light executive on leave as Mulvaney fallout batters brand: Report (opens Washington Examiner)
Published Apr 23, 2023
Washington Examiner's feed description
A second executive at Bud Light has purportedly been placed on leave as the fallout surrounding the brand's partnership with transgender activist Dylan Mulvaney continues to punish the iconic beer company.
RedState
Bud Light Puts Another Exec on 'Leave of Absence,' Takes More Action in Bid to Get Customers Back (opens RedState)
Published Apr 23, 2023
RedState's feed description
They think these new actions are going to get them out of the dog house.

Identical headlines usually mean shared wire copy. They are counted as separate articles but are not independent confirmation.