Coverage dated October 9, 2026 to October 10, 2026
Can you still trust a 4.7-star online rating? How AI is skewing how we choose providers
Headline from KESQ Palm Springs
When you want to find a new local business, who do you ask? Today, 45% of Americans are turning to an AI assistant to get recommendations for local businesses — up from 6% a year ago, according to BrightLocal’s 2026 Local Consumer Review Survey.
KESQ Palm Springs's own description from its feed. We collect headlines and these descriptions, not full articles; read the original reporting below.
When you want to find a new local business, who do you ask? Today, 45% of Americans are turning to an AI assistant to get recommendations for local businesses — up from 6% a year ago, according to BrightLocal’s 2026 Local Consumer Review Survey.
Identical headlines usually mean shared wire copy. They are counted as separate articles but are not independent confirmation.
Can you still trust a 4.7-star online rating? How AI is skewing how we choose providers | Since Then
