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Coverage dated October 23, 2023 to October 30, 2023

'Scary fast': Apple unveils its fastest iMac and MacBook Pro models yet

Headline from ABC 30 Fresno, on the newest of 3 developments

The event's tagline - "scary fast" - was an apparent nod to the unveiling of the next-generation silicon chip series, as well as the Halloween holiday Tuesday.

ABC 30 Fresno's own description from its feed. We collect headlines and these descriptions, not full articles; read the original reporting below.

Developments in this update

3 dated developments, oldest first, newest marked. Each is named by one outlet's own headline; open its reports to see every outlet that covered it.

  1. Apple Scary Fast October event: Here's what to expect

    Headline from Digital Trends ·

  2. Everything Apple announced at its October 'Scary Fast' event (and what wasn't unveiled)

    Headline from ZDNet ·

  3. Newest

    'Scary fast': Apple unveils its fastest iMac and MacBook Pro models yet

    Headline from ABC 30 Fresno ·

Read the reports

Reports & sources

23 articles, oldest first.

  1. Gizmodo

    Apple's 'Scary Fast' Event Set to Reveal New Mac Products This Month (opens Gizmodo)

    Published

    Gizmodo's feed description

    Folks can tune in the evening before Halloween when Apple could reveal new iMacs or MacBooks.

  2. Insider

    Apple just announced a 'Scary Fast' event for the day before Halloween, and new Macs are expected (opens Insider)

    Published

    Insider's feed description

    Apple is likely to introduce new Mac, possibly with the new M3 chip, at its "Scary Fast" event on October 30.

  3. Digital Trends

    Apple's next Mac event promises scary fast reveals (opens Digital Trends)

    Published

    Digital Trends's feed description

    Apple has finally confirmed its fall event, where we believe the company will launch new Macs. Here's what we know so far.

  4. BGR

    Apple announces 'Scary fast' online event on October 30 (opens BGR)

    Published

    BGR's feed description

    Today, Apple announced an online event happening on October 30. "Scary fast" will likely unveil new Macs. It will be streamed at 5 PM PT.

  5. Engadget

    Apple confirms 'scary fast' event for the night of October 30 (opens Engadget)

    Published

    Engadget's feed description

    Apple is holding a streaming event on October 30 at 8PM EST. This nighttime presentation could feature the announcement of new iMacs.

  6. CNN

    Apple announces 'scary fast' October event (opens CNN)

    Published

    CNN's feed description

    Apple announced its second product event of the season, a month after introducing its new iPhone 15 lineup. New iMacs are likely.

  7. CNET

    Apple 'Scary Fast' Event: What We Expect (opens CNET)

    Published

    CNET's feed description

    An M3 iMac is likely, but could new MacBooks also be coming?

  8. Digital Trends

    Apple Scary Fast October event: Here's what to expect (opens Digital Trends)

    Published

    Digital Trends's feed description

    Apple will host an event titled Scary Fast in October, but what should you expect to see? We’ve got all the latest rumors on the devices set for the show.

  9. Engadget

    How to watch Apple’s Scary Fast event (opens Engadget)

    Published

    Engadget's feed description

    Apple’s holding a “Scary Fast” hardware event on October 30 at 8PM ET. The company hasn’t announced what will be revealed, but rumors indicate refreshes to the iMac and MacBook Pro.

  10. ZDNet

    Everything Apple is unveiling at its October 'Scary Fast' event (and how to watch it) (opens ZDNet)

    Published

    ZDNet's feed description

    New iMacs, MacBooks, and M3 chipsets are on the docket of what is likely Apple's final product event of the year.

  11. CNN

    What to expect from Apple’s ‘scary fast’ event (opens CNN)

    Published

    CNN's feed description

    What to expect from Apple’s ‘scary fast’ event

  12. BGR

    Apple's 'Scary Fast' Mac event: How to watch and what to expect (opens BGR)

    Published

    BGR's feed description

    Here's how to watch Apple's 'Scary Fast' October event, where the company is expected to unveil new Macs and a new chip.

  13. ZDNet

    Everything Apple announced at its October 'Scary Fast' event (and what wasn't unveiled) (opens ZDNet)

    Published

    ZDNet's feed description

    The company took to a special evening presentation to unveil its newest 14- and 16-inch MacBook Pro, iMac, and M3 chipsets. Other things were oddly missing in action.

  14. CNET

    Apple 'Scary Fast' Event: What We Expect to See Tonight (opens CNET)

    Published

    CNET's feed description

    Apple's prime time event starts tonight at 5 p.m. PT where it's expected to announce new M3 processors and updates to its iMac and MacBook Pro lines.

  15. Engadget

    How to watch Apple's Scary Fast event today October 30 (opens Engadget)

    Published

    Engadget's feed description

    Apple’s holding a “Scary Fast” hardware event on October 30 at 8PM ET. The company hasn’t announced what will be revealed, but rumors indicate refreshes to the iMac and MacBook Pro.

  16. Gizmodo

    Apple's 'Scary Fast' Event: How to Watch and What to Expect (New Macbooks and More) (opens Gizmodo)

    Published

    Gizmodo's feed description

    Apple fans can expect iMacs and MacBook Pros, all sporting Apple’s new M3 silicon, potentially the company’s fastest processor to date.

  17. FOX Business

    New Mac products could get introduced at Apple's 'Scary Fast' event (opens FOX Business)

    Published

    FOX Business's feed description

    Apple consumers reportedly may see new versions of Mac products later on Monday as the tech giant’s "Scary Fast" gets underway this evening.

  18. ABC 30 Fresno

    'Scary fast': Apple unveils its fastest iMac and MacBook Pro models yet (opens ABC 30 Fresno)

    Published

    ABC 30 Fresno's feed description

    The event's tagline - "scary fast" - was an apparent nod to the unveiling of the next-generation silicon chip series, as well as the Halloween holiday Tuesday.

  19. CNN

    Apple ‘scary fast’ event unveils the fastest iMac and MacBook Pro models yet (opens CNN)

    Published

    CNN's feed description

    Apple’s MacBook Pro lineup and colorful iMacs just got even faster.

  20. Gizmodo

    Everything Apple Announced at Its ‘Scary Fast’ Event (opens Gizmodo)

    Published

    Gizmodo's feed description

    Apple shows off its M3 processor, a slimmer MacBook Pro, and colorful new iMacs.

  21. Engadget

    Apple's 'Scary Fast' Mac event: Everything announced about M3 MacBook Pro and M3 iMac (opens Engadget)

    Published

    Engadget's feed description

    Apple had some notable gear to show off at its Scary Fast event. Its latest MacBook Pros and iMac are powered by new M3 chipsets.

Identical headlines usually mean shared wire copy. They are counted as separate articles but are not independent confirmation.

'Scary fast': Apple unveils its fastest iMac and MacBook Pro models yet | Since Then