Elder millennials are driving a hobby renaissance in 2026, but ‘funflation’ could ruin the party
Want to have some fun this fall? It’ll cost you. The Bank of America Institute has released a new report on the hobby economy, and it shows that the price of fun is going up. According to BoA card data, hobby spending increased in August by more than double the pace of overall transaction growth.
Reports & sources
FOX Business
The hobby economy and 'funflation': Why the cost of having fun is getting serious (opens FOX Business)FOX Business's feed description
Quartz
Americans are splurging on hobbies even as 'funflation' pushes leisure costs higher (opens Quartz)Quartz's feed description
Fast Company
Elder millennials are driving a hobby renaissance in 2026, but ‘funflation’ could ruin the party (opens Fast Company)Fast Company's feed description