Coverage dated May 10, 2023 to May 11, 2023
Adidas Will Sell Some Leftover Yeezy Inventory Instead of Burning It, CEO Says Headline from NBC Chicago, from the development of May 11, 2023
Newest development May 12, 2023 · 2 reports Adidas reveals plan for Yeezy shoe line
Instead of burning excess Yeezy inventory, Adidas plans to sell some of it and donate the money to charity.
NBC Chicago's own description from its feed. We collect headlines and these descriptions, not full articles; read the original reporting below.
Developments in this update 2 dated developments, oldest first, newest marked. Each is named by one outlet's own headline; open its reports to see every outlet that covered it.
May 11, 2023 Names this update
Adidas Will Sell Some Leftover Yeezy Inventory Instead of Burning It, CEO Says
Headline from NBC Chicago · 14 reports in this development
May 12, 2023 Newest
Adidas reveals plan for Yeezy shoe line
Headline from FOX Business · 2 reports in this development
Reports & sources Newest first Show outlet leaning
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16 articles, oldest first.
New York Post
Adidas CEO suggests Yeezy apparel piled up in warehouses could be sold ↗ (opens New York Post) Published May 10, 2023
New York Post's feed description Adidas CEO Bjørn Gulden suggested that part of the company’s unsold Yeezy inventory could be sold, while the rest may be donated to organizations.
The Guardian
Adidas plans not to destroy unsold Yeezy stock but sell it off for charity ↗ (opens The Guardian) Published May 10, 2023
The Guardian's feed description €1.2bn worth of footwear in storage since company cut ties with Kanye West after his antisemitic remarks
Al Jazeera
Adidas to sell some Yeezy merchandise, donate proceeds ↗ (opens Al Jazeera) Published May 10, 2023
Al Jazeera's feed description Millions of Yeezy brand shoes worth $1.3bn are in storage as their sale was halted when Adidas cut ties with Kanye West.
NBC Chicago
Adidas Will Sell Some Leftover Yeezy Inventory Instead of Burning It, CEO Says ↗ (opens NBC Chicago) Published May 10, 2023
Same headline from 1 more outlet NBC Chicago's feed description Instead of burning excess Yeezy inventory, Adidas plans to sell some of it and donate the money to charity.
Wall Street Journal
Adidas to Sell Yeezy Sneakers, Donate Proceeds to Charity ↗ (opens Wall Street Journal) Published May 10, 2023
Wall Street Journal's feed description The sportswear brand ended its partnership with Kanye West last year over the rapper's antisemitic comments, leaving it with more than $1 billion worth of unsold stock.
Insider
Adidas says it won't destroy its mountain of unsold Yeezy stock but plans to sell these items and donate profits to charity ↗ (opens Insider) Published May 10, 2023
Insider's feed description Adidas was one of several companies to cut ties with Kanye West in the wake of his anti-Semitic comments last October.
Insider
Ex-Yeezy COO says it's a 'smart move' for Adidas to sell leftover stock and donate proceeds to charity ↗ (opens Insider) Published May 10, 2023
Insider's feed description Adidas said that it will not burn its mountain of unsold Yeezy stock but rather attempt to sell these items and donate profits to charity.
Delaware Public Media
Adidas finally has a plan for its stockpile of Yeezy shoes ↗ (opens Delaware Public Media) Published May 10, 2023
Same headline from 1 more outlet Delaware Public Media's feed description One of the options Adidas considered was to destroy the Ye-designed shoes, but the company ultimately decided against it, the CEO said. Instead it will sell them and donate the proceeds to charity.
Deutsche Welle
Adidas to sell off Yeezy shoes after ditching Kanye West – DW ↗ (opens Deutsche Welle) Published May 10, 2023
Deutsche Welle's feed description The German brand plans to donate the proceeds from the sales to charitable foundations. The company cut off ties with Yeezy, formerly known as Kanye West, after he made multiple antisemitic comments.
The Times of Israel
Adidas to sell Yeezy shoes, donate proceeds after Kanye antisemitism row ↗ (opens The Times of Israel) Published May 11, 2023
The Times of Israel's feed description $1.3 billion worth of unsold products gathering dust since firm cut ties with rapper in October; money to go to organizations harmed by Ye's remarks, CEO says
Relevant Magazine
Adidas Is Selling All Yeezy Inventory and Donating the Proceeds to Charity - RELEVANT ↗ (opens Relevant Magazine) Published May 11, 2023
Relevant Magazine's feed description Adidas has announced that it will sell its stock of unsold Yeezy shoes and donate the proceeds to charity. The move comes months after the company cut
FOX Business
Adidas reveals plan for Yeezy shoe line ↗ (opens FOX Business) Published May 11, 2023
FOX Business's feed description Adidas CEO Bjorn Gulden revealed how the company's plans to handle some Yeezy products it has been sitting on since October involve selling them and donating the funds.
CNN
Adidas will sell Yeezy shoes after all ↗ (opens CNN) Published May 11, 2023
CNN's feed description Adidas has decided what it’s going to do with its unsold Yeezy merchandise.
The Hollywood Reporter
Adidas Plans to Resell Remaining Yeezy Sneakers ↗ (opens The Hollywood Reporter) Published May 11, 2023
The Hollywood Reporter's feed description Some several million pairs of the now-defunct line, created in collaboration with Kanye "Ye" West, still exist, and portions of sales will go to charity.
Identical headlines usually mean shared wire copy. They are counted as separate articles but are not independent confirmation.