US rapper's antisemitism scandal is shining a light on the German company started by two brothers who later became ardent Nazis, a past the shoe-maker has tried to tiptoe around
“Ye’s recent comments and actions have been unacceptable, hateful and dangerous, and they violate the company’s values of diversity and inclusion, mutual respect and fairness," the company said in a statement Tuesday.
Adidas has ended its partnership with the rapper formerly known as Kanye West over his offensive and antisemitic remarks. The German sportswear company said Tuesday in a statement that it
Adidas has cut ties with Ye, the musician and fashion designer formerly known as Kanye West, marking the end of a partnership that made the company billions but was soured
Adidas officially cut ties with Kanye West as a result of his recent anti-Semitic rhetoric, putting an end to a lucrative relationship for both parties.
Sportswear giant to join other global brands in dropping controversial US rapper after slew of antisemitic comments; Adidas shares have dropped to 6-year low
Adidas said Tuesday in a statement that it “does not tolerate antisemitism and any other sort of hate speech” and called Ye’s recent comments and actions “unacceptable, hateful and dangerous.”
German sportswear giant Adidas has joined a host of other companies abandoning Kanye West as he continues to refuse to walk back his previous antisemitic remarks.
A petition to get Adidas to drop Kanye West's Yeezy line got 175,000 signatures and its organizers celebrated the brand's decision to cut ties with West.
Adidas AG is immediately terminating its partnership with Kanye West, the sporting goods maker said on Tuesday, reacting to a rash of offensive behavior from the American rapper and designer.
The German sportswear giant is the latest company to cut ties with the rapper and designer after his recent antisemitic outbursts and other provocations.
In a viral LinkedIn post on Monday, Sarah Camhi, director of trade marketing at Adidas, called out her employer for staying silent after Ye (formerly known as Kanye West), who had a long-term lucrative relationship with the sneaker and apparel maker, publicly spewed antisemitic hate.
Sportswear giant Adidas was under growing pressure Monday to sever ties with Kanye West after a series of anti-Semitic outbursts by the controversial rapper.
