Mikaela Shiffrin is so good that she can win four medals at a single world championships and still have her season labeled a letdown. Brands eager to be associated with that kind of success will pay a premium.
Everyone in Alpine skiing keeps an eye on Mikaela Shiffrin nowadays, of course, and the rest of the world will do so at the Beijing Winter Olympics starting Monday, when she will be the defending champion in the giant slalom.
The icy conditions at her Vermont ski school gave her an edge. In 2014, 60 Minutes Sports met Mikaela Shiffrin on the mountain that made her an Olympic champion.
Shiffrin, known as the reigning queen of the slopes, fell in her first run in the giant slalom at the Beijing Olympics. It was the first time she did not finish a giant slalom race in four years.
But star U.S. Olympian, who has several more events upcoming, vows to push on in bid to become first U.S. Alpine ski racer to win three Olympic golds across a career.
Mikaela Shiffrin’s quest to win another Olympic gold medal in giant slalom ended quickly Monday morning in China as the American superstar skied out early in her first run.
BEIJING -- Two-time Olympic gold medalist Mikaela Shiffrin's first trip down the race hill at the Beijing Games lasted just five turns and mere seconds Monday, ending in a disqualification from the opening leg of the giant slalom that she called "a huge disappointment."
Two-time Olympic gold medalist Mikaela Shiffrin's first trip down the race hill at the Beijing Games lasted just five turns and mere seconds Monday, ending in a disqualification from the opening leg of the giant slalom that she called "a huge disappointment."
US ski star Mikaela Shiffrin's bid for a third Olympic gold medal failed at the first hurdle as she dramatically slid out of the women's giant slalom on Monday.
Mikaela Shiffrin will not soon forget what happened Monday in her first race of the Beijing Olympics. The poor turn that came five gates, and mere seconds, into the defense of her 2018 gold medal in the giant slalom. The slide and fall onto her hip.
By HOWARD FENDRICH AP National Writer BEIJING (AP) — Mikaela Shiffrin is hoping to put her poor start to the Beijing Olympics behind her as she prepares for her second race. Shiffrin’s next chance to compete for what would be an American-record third Alpine gold medal is Wednesday in the slalom.
BEIJING — Maybe this “huge disappointment” — her words upon missing a gate early in the first Alpine race at the Beijing Olympics — will serve Mikaela Shiffrin well moving
US star Mikaela Shiffrin will be keen to put the disappointment of skiing out of the giant slalom behind her and focus on nailing down a second Olympic slalom medal on Wednesday.
Despite her crash in the giant slalom on Monday, Mikaela Shiffrin will still have her eye on a piece of American Winter Olympics history when she takes to the slopes
For a second time, Mikaela Shiffrin did not finish a qualifying run. This time in her signature event: the women's slalom. This follows her fall in the giant slalom on Monday.
Shiffrin, a two-time Olympic champion, failed to finish the women's slalom race on Wednesday. She previously won a gold medal in this competition in 2014 during the Sochi Olympics.
