Coverage dated October 9, 2026 to October 10, 2026
Can you still trust a 4.7-star online rating? How AI is skewing how we choose providers
Headline from KESQ Palm Springs
When you want to find a new local business, who do you ask? Today, 45% of Americans are turning to an AI assistant to get recommendations for local businesses — up from 6% a year ago, according to BrightLocal’s 2026 Local Consumer Review Survey.
KESQ Palm Springs's own description from its feed. We collect headlines and these descriptions, not full articles; read the original reporting below.
When you want to find a new local business, who do you ask? Today, 45% of Americans are turning to an AI assistant to get recommendations for local businesses — up from 6% a year ago, according to BrightLocal’s 2026 Local Consumer Review Survey.
Identical headlines usually mean shared wire copy. They are counted as separate articles but are not independent confirmation.
